- Outlines an agile and iterative process that turns successful analytics adoption into a precise science, from requirements gathering and data assessment to development, training and launch
- Includes case studies, templates and checklists, along with scripts for interviewing users and stakeholders to ensure you get their buy-in
- Pulls together agile, UX and change management principles in order to focus on the 'people' and 'process' side of building dashboards
- Explains how lasting adoption of analytics relies on data which is relevant, timely, persona-driven and actionable
- Uses a technology agnostic approach which allows BI, data and analytics professionals to focus on value and bring users along on the journey